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Marketing guides for plumbers and electricians
Everything we know about getting a trade business found, backed by our own study of 1,000 Australian plumber and electrician searches and the campaigns we run every day.
Latest guides
AI Search·16 Sept 2026
AI SEO for Plumbers and Electricians: How to Get Recommended by ChatGPT, Gemini and Google AI Mode
How plumbers and electricians get named by ChatGPT, Gemini and Google AI Mode. What 225 AI-recommended trade businesses had in common, plus a live…
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Local SEO·16 Sept 2026
Google Business Profile Suspended: How to Recover a Plumbing or Electrical Listing
What gets a plumbing or electrical Google Business Profile suspended, how to appeal with the evidence Google asks for, and how to stop it happening…
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Local SEO·16 Sept 2026
Geo Grids for Plumbers and Electricians: How to Track Where You Really Rank on Google Maps
How plumbers and electricians use a geo grid to see where they really rank on Google Maps, with a live check of 19 Sydney and Gold Coast suburbs.
Read the guide »SEO Basics
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On-Page SEO
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On-Page SEO·16 Sept 2026
On-Page SEO for Plumbers and Electricians: The Pages Google Ranks
The title tags, H1s, suburb pages, schema and length that separate the top three trade sites from the rest of page one, from a study of 657 ranking…
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On-Page SEO·29 Feb 2024
Guide to Location Pages
Guide to Location Pages Imagine this: You’re a reputable plumber in Melbourne, with a solid local customer base. Yet, despite your hard-earned repu…
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On-Page SEO·29 Feb 2024
Plumbing & Electrical Website Structure
Local Business Site Structure In today’s digital world, having a strong online presence is crucial for the success of your local business. However,…
Read the guide »Link Building
Link Building hub »
Link Building·16 Sept 2026
Link Building for Plumbers and Electricians: The Links That Move Local Rankings
How plumbers and electricians earn the links that move local rankings. Top-three sites carry 125 referring domains against 73 at positions 8 to 10.
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Link Building·29 Feb 2024
Foundational Link Building
Foundational Link Building In the intricate maze of Search Engine Optimization (SEO), a core element that stands tall and pivotal is “Foundational…
Read the guide »Technical SEO
Technical SEO hub »
Local SEO
Local SEO hub »Local SEO·16 Sept 2026
Google Business Profile Suspended: How to Recover a Plumbing or Electrical Listing
What gets a plumbing or electrical Google Business Profile suspended, how to appeal with the evidence Google asks for, and how to stop it happening…
Read the guide »Local SEO·16 Sept 2026
Geo Grids for Plumbers and Electricians: How to Track Where You Really Rank on Google Maps
How plumbers and electricians use a geo grid to see where they really rank on Google Maps, with a live check of 19 Sydney and Gold Coast suburbs.
Read the guide »
Local SEO·16 Sept 2026
Google Business Profile Optimisation for Plumbers and Electricians
How plumbers and electricians fill a Google Business Profile so it ranks: categories, services, photos, hours, plus what 100 top profiles have fill…
Read the guide »AI Search
AI Search hub »Marketing
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