Case study
Alpha & Omega Air
140% increase
In calls within 45 days of starting the campaign.
Top rankings
Top rankings in the local area produce the leads.
92% increase
Site traffic increased within 45 days of starting the campaign.
The Backstory
The Challenge
Tasked with not only recovering but enhancing their position for the key phrase ‘Air Conditioning Sutherland Shire’.
We had to navigate through the aftermath of the previous agency’s counterproductive actions and rebuild Alpha & Omega Air’s online presence from the ground up.
The Solution
On-page SEO
Website foundations, existing and new content optimised to rank.
GBP optimisation
Business profile optimised to expand the visibility in the local area.
Content creation
Over 100 pages created targeting services and service areas.
Off-page SEO
Over 100 quality links created from citations to guest posts to power up the site.
Google ads
Target pay-per-click campaign to bring in new customers from the local area.
The Result
Within 45 days of initiating our strategy, Alpha & Omega Air’s main keywords soared into the top 3 rankings, significantly enhancing their online visibility.
This rapid improvement in search performance led to a remarkable increase in calls from Google My Business, jumping from 13 to 35 in a month.
Additionally, we doubled the website’s traffic, greatly amplifying new lead generation and marking a substantial stride towards their business growth.
Top 3 positions for all keywords
In both maps and organic search.
Rankings recovered in 45 days
Traffic and phone calls were recovered successfully.
92% traffic increase within 45 days
Leading to an increase of 30 conversions month one.